Headline: South-West Tourism Sees Strong Easter Boost as Staycations Rise

Why this matters: Increased domestic tourism supports local economies but highlights shifting travel patterns due to global uncertainty and cost pressures.

Date: 10 April 2026

Tags: UK, Business, Tourism, Economy

Summary:

• South-west England tourism reports strong start to 2026 with increased Easter visitors.

• Around 70% of Devon attractions saw higher footfall than last year.

• Cornwall attractions reported 40–50% rise in visitors at some sites.

• Larger attractions recorded average increases of 10–15% in footfall.

• Growth linked to fewer overseas trips due to global uncertainty and flight concerns.

• More UK residents choosing domestic “staycations” within driving distance.

• Rising fuel costs noted but not yet deterring visitor numbers significantly.

• Businesses report cautious spending despite increased visitor volumes.

• Some attractions recorded record Easter trading performance.

• Tourism seen as influenced by weather and wider economic conditions.

What’s next: Summer season expected to benefit if trends continue. Businesses may adapt pricing and offers to maintain visitor demand.